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Secret | The first domestic prairie fresh milk flatbread became popular in Jiangsu, Zhejiang and Shanghai. Who is it?
Added:2021-12-30     Times:    

Many people have a grassland dream. When it comes to grasslands, they have to talk about fresh milk. The endless grasslands are matched with unique fresh milk, which is very prairie style. Grassland may be seen, fresh milk may be tasted, but the combination of grassland fresh milk and biscuits is difficult to see, biscuits are common, but fresh milk is difficult to guarantee. Inner Mongolia Haodeheng Food Co., Ltd. (hereinafter referred to as "Haodeheng") is the first person to eat crabs. It uses fresh milk and noodles within 24 hours, and the grassland fresh milk flatbread it produces does not add a drop of water. Without adding a drop of flavor, it is a real healthy and nutritious cookie.

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Prairie Fresh Milk Flatbread

Combining soft and hard technologies to create high-quality products

The Prairie Fresh Milk Biscuits made by Haodeheng is a healthy and fashionable milk biscuit suitable for all ages. It is the founder and leader of Chinese Prairie Fresh Milk Biscuits. The raw materials of the product only use fresh milk that is healthy and nutritious within 24 hours, combined with the unique secret craftsmanship, and without adding a drop of water or essence, to give birth to the original high-quality grassland fresh milk biscuits.

This product has been on the market for nearly two years and has been leading the sales in East China. In the market, the phenomenon of homogenization is becoming more and more serious, but at present, Horde Heng has not faced this situation. When referring to the possible homogeneous products that may appear in the future, Chen Shukai, director of market operations at Haodeheng, said: "There will be pressure only when there is competition, and there will be motivation when there is pressure, so as to promote the development of products and even the industry. There will be latecomers, and we will not be afraid, because our products have high technical barriers. In fact, the technology I am talking about can be divided into hard technology and soft technology. Hard technology is technical equipment, and soft technology is Raw material formula. Haodeheng's equipment has both Chinese and Western strengths, and combines the technologies of Germany, China and Japan, focusing on producing fresh milk biscuits that suit the taste of Chinese people. Not only that, the selection of raw materials is also the top priority.' A clever woman can't cook without rice', Haodeheng uses the highest quality fresh milk and flour to ensure safe nutrition. In addition, our production technology director Ye Shizhong, who has been engaged in the cake-making business for 30 years, can be said to be our company If technology is our core weapon, then Director Ye is our sniper, bringing technology to the highest level."

Specifically, Haodeheng's prairie fresh milk flatbread is characterized by two aspects. First of all, in terms of equipment, the furnace used by Haodeheng is a natural gas oven, and the taste of the products will be very different with different furnaces; secondly, in terms of raw materials, the fresh milk and Mengniu in Haodeheng fresh milk flatbread , The raw materials used by Yili are the same, and the flour added is not ordinary wheat flour, but Inner Mongolia Hetao Snowflake flour. These two not only ensure the nutrition and health of the product, but also ensure the quality of the product.

In terms of channels, Haodeheng Prairie Fresh Milk Flatbread has achieved omni-channel coverage offline. Now, it is also negotiating cooperation with some well-known domestic e-commerce platforms (such as JD.com, Tmall, etc.), and cooperation with the three squirrels, BESTORE, and Baicaowei is also under discussion, which will undoubtedly help the development of Haodeheng. Plug in the wings of new retail, and truly achieve online and offline omni-channel coverage. In addition, Haodeheng also plans to introduce products to foreign markets in the future, so that good products can go abroad, so that foreign consumers can also taste high-quality products.

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Drive local development with enterprises

Haodeheng Company was founded in 2017 with an investment of 60 million yuan. It was officially put into operation in 2018. It is the first production enterprise in Jiuyuan Green Food Processing Industrial Park and has been rated as a key leading enterprise in agricultural and animal husbandry industrialization in Baotou City. . Today, three natural gas ovens have been introduced, which are the most advanced production lines at home and abroad, belonging to the highest level, and can process 40 tons of biscuits per day. Use pure milk and noodles, adopt secondary fermentation, and do not put any flavors and fragrances. Produce high-quality biscuits and sell them all over the world.

Horde Heng is not only an enterprise, but also contributes to solving local livelihood problems. The raw materials for Haodeheng's products come from the local area, and 500 kilograms of local agricultural and sideline products such as eggs, milk, and edible oil are purchased every day, which can partially solve the problem of milk sales. In terms of employment, Haodeheng can absorb 300 jobs, and there are nearly 100 workers, all of whom are nearby farmers and herdsmen. They are transported by special vehicles every day, which greatly solves the problem of local employment difficulties.

The company also gave full play to the leading role of the leading agricultural and animal husbandry enterprises in Baotou, and made due contributions to the local agricultural and animal husbandry efficiency and the income of farmers and herdsmen.

Facing the future, Li Zhaolou, chairman of Haodeheng, said: "For the future, I hope we can build the best brand of grassland fresh milk cakes. Speaking of grassland fresh milk cakes, it is Inner Mongolia Haodeheng Foods. Brand image, just like when talking about steamed cakes, you think of Gangrong, and when you talk about golden shredded meat muffins, you think of Youchen, this is the brand image."

Haodeheng will participate in the 2019 Spring Whole Foods Exhibition held in Xiamen from April 27th to 29th. There will be unexpected surprises in Yifang Tiandi. At booth C1103, we are waiting for more partners to create brilliance together! Li Zhaolou revealed that Haodeheng will make many new products in the future, because Haodeheng has local resources, and the deep processing of potato and buckwheat is currently under research and development. We look forward to bringing more healthy and delicious products to the market in the future.

Investment Tel: 13804722227 Li Zhaolou



 
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